We do product naming that works. Get advice from pros:
The name is a sign, and for your brands and products, the name often shapes their fate. We’re proud to have come up with astounding SEO-friendly names for our clients. Take a look:
Some believe that if a product is good, it will sell regardless of its brand name. But deep down, you know that’s not entirely true—otherwise, you wouldn’t be reading this page about naming. Let’s look at four examples of how the right name can improve the performance of your brand or product online, especially on Amazon.
Names that include key product features, such as “Anker PowerCore” for portable chargers, quickly communicate benefits to buyers. As for the SEO-friendly names, noise-canceling headphones could be named “SonicSilence Pro ANC Wireless,” combining product features with SEO keywords.
A memorable name sticks with buyers long after they’ve seen it. Brands like “Yummer” or “Washup” are easy to recall, unlike generic names. On Amazon, a unique, catchy name helps your product stand out, making it more likely customers will remember it when they’re ready to buy.
Amazon buyers are well aware of the many low-quality, ‘made in China’ products on the market with brand names like JISULIFE or AOCOOLFAN (those are real brand names!). They’re actively searching for something better and are often willing to pay more for higher quality. By choosing a smart, distinctive name, you signal that your brand is reputable and not just another poorly made standalone private-label product.
When creating your Amazon listing, we’ll design packaging that features a big, bold product name. This allows us to subtly include the name in your Main Image, bypassing Amazon’s usual restrictions on graphic text. As a result, more people will notice your product directly from the search results, increasing the CTR.
We check the Trademark Electronic Search System (TESS) to see if the names we suggest are available for registration. For a kitchenware brand targeted at younger city dwellers, “Urban Chef” was taken, but “Urban Cooks” wasn’t.
We check if you can have name.com (or other domains like .org or .net) for your brand. For a wellness-centered skincare brand, we checked ideas like advansa.com (taken), ascenda.com (too expensive), and weltiona.com (available and cheap).
We use AI tools and do online research to make sure that the name won’t be conveying negative connotations to some groups or cultures. For a handheld fan, “Cool-O” would be a good name if it didn’t sound almost exactly like the widespread Spanish rude word.
You can, but the results are going to be worse than what we provide. Generative AIs are not solutions: they’re tools. They’re only useful in the hands of experts who know what they’re doing.
It takes human dedication and creativity to do market research and build a unique business identity. If you want to compete with brands where professional copywriters generate content, while also using AI, you won’t succeed with AI alone.
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Show us your products and get an expert advice on what will improve your products’ eCommerce performance.
We offer multiple services and the pricing is modular. You can order packages or specific services, whatever you need right now.
When you book a consultation with us, you’re getting expert advice, not a sales pitch. We’ll discuss your needs and explore solutions. If we can help, we’ll provide a competitive offer tailored to your project.
To make shipping easy, we’ll reimburse up to $150 in shipping costs when you send items from the U.S. to our studio in Israel. We’re committed to minimizing your expenses and effort. To redeem this offer, please request it at the time you place your order with us.
This offer applies to all Amazon listing service orders starting at $1,800 and is only available for shipments from the U.S. to Israel. Shipping from other countries, including China, is not covered.
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Iterative design focuses on creating one optimal concept based on our research and expertise. We present this single, refined design for your approval. In 70% of cases, clients approve this initial concept, keeping costs low. After you approve, we finalize and deliver.
If changes are needed or new concepts are required, we revise or start anew, but this will increase the budget.
Overall, this approach results in faster turnaround and cost savings when the first concept meets your needs.
Essentially, the sales went up, and the ACoS (advertising cost of sales) dropped.
